The paradigm shift
There are a lot of clear advantages to scaling up your real estate team. Ultimately, the areas that need to be focused on are fairly consistently related to technology and the data.
The paradigm shift
Data needs to be important with real estate teams
Data is enormously valuable, just look at the worth of facebook and google. Teams need to evolve beyond the front end of operations
In order to become a customer expert
Media relations, targeted campaigns, product excellence, sales success. All of these are tied into understanding your customer well through data.
In order to plan for future trends
You need to come up with new products that your customers love, or your competition will beat you to it. Without market trends, you will have an unclear understanding of where to focus business.
In order to make decisions faster
The more information you have, the better informed the decisions you make are going to be. And the more smart decisions you make, the better chance you will thrive in your market.
Solving more important, profitable problems
Failure is part of business. But having the data to understand why you failed will help you in future. From making better products, better marketing campaigns, and knowing exactly what your target market desires, this is very important.
The Paradigm Shift
Systems Thinking results in strong growth
Sales growth and optimizing your business is directly related to the systems you implement and “working-on” the business. Here are some of the key areas which must be addressed.
Business Intelligence
You need to be able to make the right decision, at the right time, all the time. Real time data and monitoring KPIs in a holistic way ensures success
Machine Learning Tools
Your business needs time to execute. And you need your customers to receive an excellent and accurate response to all inquiries.
Cloud and Back End
Your back end and the Cloud systems are ultimately the engine that powers your front end vehicle. Systems need to be crisp, timely, and consistently adjusted.
Brand Strength
There needs to be a clear message and a focused identity in order to have a business that customers can trust.
Distribution and sales channels
You need to have a clear vision as to how you’re bringing in your business. Optimizing these channels ensures that you’re spending money in the right ways, and on the right clients
Data Systems
You’re going to have to account for enormous amounts of structured and unstructured data that your enterprise deals with daily. The more you know, the better.
The Paradigm Shift
Understanding the ways that sales are evolving
The following tools lead to 30% more deal closures, 18% lower sales cycles, and 14% lower sales admin costs.
Process automation
From restful APIs (application programming interfaces), RPAs (robotic process automation), back end scripting, A/I chat bots, and more, automation of processes is absolutely vital.
Sales Enablement
Tools including trainings about new technologies, blogs, vlogs, courses, standardized reporting, product guides, product information and more are now standard.
Engagement Software
Tools including online community software, virtual event software, messaging and chat software, LMS, product adoption software, video chat, voice chat room, and more are must s in the sales game.
The paradigm shift
Change your perspective on Customer Experience (CX), Data, and Digital Maturation
What is Customer Experience really?
Many business owners feel that customer experience is as simple as serving them with a smile when they purchase a good. It is far more complex than this.
Ok, so how do I best understand customer needs then?
Understanding your customer best will help you and your business grow and gain real success. How to best understand customers really boils down to data and making your enterprise data centric.
Ok, so what does focusing on Customer experience and data lead to?
In order to truly grow, businesses need to understand all aspects of creating customer delight, while optimizing all metrics and data to scale. In short, it’s time to digitally mature.
The paradigm shift
So what should I focus on in order to digitally mature?
The paradigm shift
So how is my company actually doing then?
Digital Audit - Figuring out where we are
Curious to see how your organization is actually doing, and how digitally mature you actually are? Take a digital audit now, for free!
The Paradigm Shift
Let’s take a look at some of the ways we can evolve your team for the better
Now that you have an understanding of the how, let’s take a look at the why – why you will want to grow and scale!
